Greenbush Bakery, Kit campaign
Greenbush Bakery is a local business out of Madison, Wisconsin, that has been growing rapidly over the last few years. Between opening a new store, and all the recognition and praise they’re getting, I thought it was time to send out a promotional kit to some people that helped the company get this far. I wanted this kit to feel bright, playful, and colorful to match fun tone of the brand. For this project, I digitally drew 30 individual donut illustrations. I think my favorite piece from this kit is the donut mug, perfect for coffee with your morning donut.
Skills: Illustration, digital design, merchandise design, branding, packaging design, long form content design, pattern design
Programs: InDesign, Illustrator, Photoshop
Sketches & Moodboard
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